Define authorized reseller list

An authorized retailer is a retailer who has official permission from a brand or manufacturer to sell its products or services. They’re also known as authorized dealers, authorized sellers, and authorized distributors.

Each brand or manufacturer will set out official requirements and standards that a retailer must adhere to in order to become an authorized retailer.

The Benefits of Becoming an Authorized Retailer

It’s important for sellers to get authorized retailer status for certain brands, for example, Apple.

If a customer buys an Apple item from a non-authorized retailer, they may not be eligible for full warranty and after-sale support.

Customers may also be wary of shopping from non-authorized retailers because there’s no guarantee that the items they’re buying are genuine.

Unauthorized retailers often obtain products overseas at a lower cost than the official supply chain of an authorized retailer.

In some cases, this can mean that produc